I’ll be the first one to admit that I don’t know much about rum. I know Bacardi makes some, and I know Ron Rico is a brand. And, I know that if you mix it with Coke and add a lime to it, you have a Rum & Coke. And, I can see someone ordering a rum and coke, and specifically asking for Bacardi or Ron Rico.
I’m having a little trouble, however, hearing this same person order their drink and say, “I’d like that made with Vacation-in-a-Bottle Rum, by Constellation and Kenny Chesney…and some Coke.
Kenny said (in an interview with E! Online) back in September, that they were “looking to create a fun-in-the-sun, vacation-in-a-bottle type experience that people everywhere can enjoy when they kick back and relax."
I’m not really sure if the rum is going to be called Vacation in a Bottle, or if that was just an over-used phrase during the development of the product. The rum is supposed to be available in 2010, so maybe we’ll have to wait until then to find out what it’s real name will be.
That kid always looks like he’s on vacation. I’d vote for him to become the official spokesperson for a “why everyone should spend a week at the ocean,” ad campaign.
I sure hope everyone is done their Christmas shopping, cause it’s almost time! Later! Keep Warm!